Tip #89 Use the cruelty-free cosmetics
More so now than ever, consumers want to know what’s inside of their products and how they’re made.
The rise in sustainable shopping practices and eco-friendly consciousness has forced us to reflect on how animals and animal byproducts are incorporated into our everyday products.
Cruelty-free means that the product was developed without any tests on animals, while vegan means that the product does not include any animal-derived ingredients (source).
If you want to find brands that meet the highest standards of being cruelty-free, try searching on the Leaping Bunny database or Beauty Without Bunnies, PETA’s certification program and database of approved companies.
The cruelty-free market is expected to grow at least 6% through 2023, according to a report from Market Research Future. Daniel Levine of trends consulting firm Avant-Guide believes millennials will continue to drive the movement by holding brands to high standards of integrity and ethics (source).
So it's only up to you what move you decide to take and if you make the difference.